How to Add Life to Your Boring and Dull Website?
So, you don’t have a website that is as attractive as you visualized it to be, you have added all the elements but in a haphazard way. You have all the things but they aren’t where they are supposed to be which sometimes create a lot of empty space on the page or maybe it is overloaded with too much unnecessary information that it has slowed the loading speed of the page and it’s nothing more than just frustrating. You can hire web designer by fixing the issues for you or you can go DIY by paying heed to these steps.
- Don’t creep the people out with your website.
The first impression you create on your customers is via your website. Hence, exercise caution. It is the central hub of your entire online marketing. Perceive your business in the digital form. Make the use of website creation tools such as WordPress to make this process go easy on you. At a budget friendly price, you can get an amazing website.
- Keep blogging with necessary and informative posts
You may have a decent looking website and you feel good as you have added a blog in it. You are also posting one blog a month, but that’s far from enough. There are many companies that post 16+ blogs in a month and gain 4.5 times more leads than the companies who are rarely blogging. When it comes to blog, write a lot and be consistent. If you think you cannot write that much, hire someone. Content is a major part of digital marketing and it does pay off when you invest your efforts in it.
- You haven’t invested much of your time in promoting your content.
You should invest twice much of the time in promoting content than you invested in creating it. Make a list of influencers in your industry. The list should entail people and companies who would love to share your content with their customers. Keep in mind that you should always approach people who’d be interested in the subject you are dealing with. The list should never include your competitor. Then invest some of your time in emailing everyone in your list about keeping them apprised that you made a post on a particular topic and they would enjoy it. Don’t ask them for a backlink, it seems sleazy.